End of the ISTA Brand? looks like. increasingly it is getting more and more difficult for home grown

A person familiar with the development told ET that the US-based financial services provider is selling its stake to IHHR Hospitality's biggest stakeholder, the London-based five star hotels in orlando florida Choudhrie family. five star hotels in orlando florida Morgan Stanley had bought the stake in 2007 for about $40 million.
"The transaction is expected close in the next few weeks," the person quoted earlier said, adding that the 62% stake that the Choudhries hold in IHHR Hospitality would increase to over 80% after the deal. The Choudhrie family also part owns Gurgaon-based real estate firm Alpha G Corp.
While an email query sent to Hyatt seeking five star hotels in orlando florida information on the talks remained unanswered, IHHR Hospitality managing director and co-promoter Ashok Khanna said, "We have been exploring alliances for a while. However, nothing has been decided five star hotels in orlando florida yet. We will make an announcement when the decision is made."
End of the ISTA Brand? looks like. increasingly it is getting more and more difficult for home grown brands to compete five star hotels in orlando florida in the luxury space. I only echo what Patu Keswani said at the HRANI convention a couple of years back. He was of the opinion that if he had to get into the luxury space, he too would use an international brand. Tell me what you think?
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