воскресенье, 9 февраля 2014 г.
"We have come to the conclusion that the advertising market and revenue trend for food publications
“We have come to the conclusion that the advertising market and revenue trend for food publications is insufficient for the continued publication of Appetite . We have seen this trend work against even established international food magazines such as Gourmet , which was closed after over 60 years of publishing,” said the note. *(See note below)
SK Ho, publisher of Magazines Integrated denied that that the ad revenue for the food industry was insufficient. The publishing firm runs rival food magazine Epicure . Other magazines such as Food Travel and Wine Dine could not be reached at the time of publishing.
Appetite was started by SK Ho in 2006, and later sold to Edipresse in 2008. He also started Wine Dine in 1989 before holiday inn sunspree panama city beach it was sold to Pan Pac Media in 1998. The company later became Lexicon and was last renamed Elektromotive Group after an acquisition.
“More restaurants and hotels are opening high end ones at that. While there are also those are closing, the food industry is still growing,” said Ho, adding that Epicure has steadily been increasing its market share. holiday inn sunspree panama city beach The magazine pulls the bulk of its revenue from print advertising, followed by online advertising and copy sales. However he agrees that the industry is seeing itself evolve.
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