четверг, 30 октября 2014 г.
Part 2: iBooks, duuuuuuh. No sh*t iBooks is for APPLE PRODUCTS. Why the hell would apple let samesun
New Senior Vice President of Retail and Online Stores Angela Ahrendts is continuing her Apple debut tour this week. The former car rental in munich Burberry Chief Executive Officer today toured through Apple s many stores in the New York City area and she also held a question-and-answer session with select Apple Retail Store managers earlier this week week. Ahrendts today sent a memo with a transcript of some of the Q A points to all retail employees, and a full copy of that transcript, sent in by a source, is below:
Answer: We are all ambassadors of the company and staying in tune with our message is key to our success. Be involved and be astute about what’s going on inside and outside of our stores. Look at Apple’s website every day, and browse the Apple Online Store on a regular basis. Experience our new marketing and advertising by watching our new ad campaigns. Be aware of our earnings results, and watch our key events, like WWDC. These are external messages our customers see and hear about our brand, so we must stay attuned to the things that engage and entertain them. Retail employees car rental in munich comprise more than half of our total Apple population. As you build relationships with our customers, you are also building loyalty to the company. I love the last line of our Credo,” We are at our best when we deliver enriching experiences that help owners of our products car rental in munich get more of our technology car rental in munich and of themselves.” You bring this to life and by doing this we get the brand out there in the most compelling way.
Answer: The online store and retail stores are already connecting and learning from one another. Cross functional teams are meeting and gaining incredible insights into the changing customer journey, and how together we can Convince, Care, Customize, and Contribute as one team. There is more and more party in the images and look between our offline and online stores. We must know that 80% of the time, our customer journey begins online and we must evolve to ensure we support this preference.
Answer: What has touched and changed me so far is the brilliant balance between the creative and the commercial that the company has maintained as it has grown so dramatically. I was slightly concerned at first that as a right-brain/left-brain leader, I wouldn’t fit into a technology company. I have realized, however, there is an unbelievable culture here that values leadership, marketing, and customer skills car rental in munich as I do. Everyone has been warm and welcoming, passionate, and compassionate, so my only growing pains have been to learn how to quickly navigate such a large and complex organization.
Answer: Lastly, I am not sure if there are personal facts I can share that aren’t already in the public domain, but I’m so proud that my husband and I will celebrate our 20th wedding anniversary next month. We have three amazing teens, two wonderful Bernese car rental in munich mountain dogs, and two beautiful rag doll cats who will soon make their journey to San Francisco.
car rental in munich Ahrendts ends her note to employees today by further reflecting on her first three months at Apple. What an amazing 90 days it has been! I sincerely am honored to be here with you on this fantastic journey, she told employees. These answers to employee questions come a few weeks after Ahrendts emailed retail employees regarding her start at Apple and some teases regarding her plans for the future of retail. Ahrendts has also been communicating with the public by way of frequent posts on LinkedIn . Ahrendts, as we first detailed, has also confided in select Apple executives and store managers in regards to her plans for the future of retail, which will focus on mobile payment technologies, a renewed spotlight on China, and a new end-to-end customer experience online and offline.
In addition to the aforementioned memo, Ahrendts today took a tour of Apple s New York City-area Apple Retail Stores. car rental in munich I noted on Twitter this morning that Ahrendts will be touring New York Apple Stores, and our own Seth Weintraub happened to be at the Grand Central Apple Store for his now almost-monthly Retina MacBook Pro repair session at the Genius Bar. Sure enough, Seth spotted Ahrendts in the store at around 3:00 PM , and he saw her greet the workers and learn more about the store for the next half an hour or so. In addition car rental in munich to the above photos, here are a couple of videos Seth recorded at the store of Ahrendts s tour:
Seth says that Ahrendts seemed genuinely interested in how the store worked and especially how it was set up. This is, of course, a large departure from previous retail head John Browett, who seems to have mostly focused on cutting costs, laying off employees, and not apologizing .
For the record I use many Apple products car rental in munich but Apple s current predicament is purely of its own making. In its rabid crusade car rental in munich to lock all its products down to the nth degree its making them unusable. I m on business using a MacBook Pro, I have another for personal use and a MacPro as the family computer. In Apple s world I need to have 3 SEPERATE iTunes car rental in munich libraries to be able to listen to music on these computers. At a wedding recently everyone was sharing photo s they d taken via BlueTooth everyone that is apart from those with iPhones as Apple won t allow it. I read eBooks on planes etc with Amazon I can read my purchases on just about any device going any iBooks I buy are locked to a handful of Apples products. I could go on and on and on. I dumped the iPhone for a Galaxy S5 and the iPad for a Nexus and couldn t be happier. Apple needs to wake up and smell the coffee.
Now, understand that does NOT mean you get to sync someone else s purchases onto your iPhone. It doesn t matter who s credit card was used. You signed up as 3 separate people so you have 3 libraries. That was YOUR CHOICE.
The reason you can t sync purchases made on some other apple ID to your phone that has its own apple ID is to prevent pirating. If I could hook my phone to ANY computer and absorb music/movies that someone else purchased, i would never need to buy anything ever again. I would just go around an absorb every single library I could.
Part 2: iBooks, duuuuuuh. No sh*t iBooks is for APPLE PRODUCTS. Why the hell would apple let samesung have access to its book store. However. The kindle app is available on Apple AND Non-apple products, so yes, if you aren t 100% apple, USE SOMETHING THAT WORKS ON MULTIPLE PLATFORMS . how hard is that to comprehend. Never mind that as long as you are all apple, iBooks is better than kindle
I bought a galaxy S4 when it first came out. Took that piece of junk back to AT T 6 days later after seeing what a horrible piece of crap the S4 was. The S5 is no better. It still lags. It still won t get android L (4.5?) for about a year or More after its released, If EVER.
Apple has a way to share photos with other apple products car rental in munich using AirDrop. There is no need to tap that back of your iPhone to the back of another iPhone. If you want to share picts to virus infected android phones, you text them. Or, you create a SHARED photo stream, add 1000 picts ALL AT ONCE if you want, and share ALL 1000 of those photo s with a simple link that you could group text, post on Facebook, G+, email, twitter or any other way you want.
You know what else is awesome about a shared photo stream? You can share that link with anyone ANYWHERE in the world. They don t have to be in bluetooth range. I can share 1000 photos with my family that is 1000 miles away. And that link can be viewed on a phone, a tablet, a laptop, or a desktop and it doesn t matter what brand it is.
Sorry to rant but I see these dumb comments like this all the time. This one put me over the edge today because I ve had too much coffee. Maybe I need to switch to Sanka, car rental in munich but maybe you should pull your head out and quit saying Apple is Doomed because the have some proprietary Apps.
Regarding iBooks, I recently spent a month traveling around Turkey. I only had to charge car rental in munich my Kindle once despite it getting a huge amount of use. I bought 3 books using the kindles free inbuilt 3g. With an iPad I would have had to charge it daily with an expensive propriety cable then if I wanted to purchase any books I d have to use the expensive hotel wifi (free wifi in Turkey is non-existent). Then to top it all off, looking at my last 5 ebook purchases 4 where more expensive on iBooks 1 was the same price compared to Amazon. The Kindle App is also a better choice for 100% Apple users as Amazon offers more books and its app is more mature in features. There are no daily/monthly deals on iBooks nor can you borrow/share ibooks. Also as I have already said I can read my Kindle books on pretty much every device going with iBooks car rental in munich I m limited to the pokey screen on the iPhone the inferior screen (compared to my nexus7) of an iPad. So wheres the benefit of using Apple for ebooks?
Again, photo sharing theres talk of Photo Streams which is all well and good but what happens if theres no connectivity i.e. like the wedding I was at in a country house hotel? I could have used the expensive WiFi but why? Even if there was connectivity car rental in munich why do I need to pay either a data charge or use some of my data plan to upload? and then again to download the photo s I want? Every non-apple users was just using bluetooth? fast, safe and free. So wheres the benefit car rental in munich of using an iPhone?
For the record I don t buy any content from Apple. If I want music I buy the CD (which also gives me a hardcopy backup and loads of other benefits over iTunes) and then rip-it to the MacPro. What happens if I buy a CD on business and want to listen to it on my Apple device? I rip-it with the MacBookPro but my iDevice won t sync it because it will only sync with the iTunes Library on the MacPro. I d have to email the music files to my wife who would load them it on to the MacPro car rental in munich and sync it with with iCloud. I would then hopefully have access to an internet connection to download them. In the non-Apple world you d rip it and bluetooth it direct to the device. Laughably A
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